Once Again, Blue Ash Chili Sets the Standard; Are You Up to the “No Freakin’ Way” Challenge?

BAC-NFWBLUE ASH, (Ohio) — Are you ready for the Blue Ash Chili 8-pound challenge?

If so, then Blue Ash Chili has an offer for you: take the “No Freakin’ Way Challenge.”

Always a leader in setting the tone for the Cincinnati chili market and the originator of the 6-way chili dish featured on “Diners, Drive-in and Dives,” Blue Ash Chili has issued a challenge for its many customers–as well as its competitors–with its new “No Freakin’ Way” dish. It will appear on menus at both the Blue Ash and Mason restaurants.

Here’s the challenge: eat the “No Freakin’ Way” dish within 60 Minutes and it’s free!

“Nothing but the best for this dish,” says Nick Insco, owner of Blue Ash Chili. “It will be served on a large silver platter and will cost $39.99, if you can’t consume it within 60 minutes. We promise to provide take-home boxes.”

It won’t be easy: The “No Freakin’ Way” consists of 2½ pounds of fresh spaghetti, 2½ pounds of the restaurant’s classic chili, two pounds of shredded cheddar, and one pound of jalapeño bottle caps to top it off. That’s eight pounds of Cincinnati goodness!

Insco says, “We always look for new and innovative ways to please our customers. I look forward to seeing our customers who love a challenge dare to try this.”

About Blue Ash Chili
With stores in Blue Ash and Mason, Ohio, family-owned Blue Ash Chili has satisfied customers since 1969. It is the creator of the first 6-way Cincinnati-style chili, and is also well known for its famous double-deckers, burgers, gyros, breakfast and other hearty fare along with beer, wine and cocktails.

Blue Ash Chili has garnered national attention from many sources. It was featured on Diners, Drive-Ins and Dives with Guy Fieri, and the August 2009 issue of Maxim rated Blue Ash Chili as one of the best places to eat in the United States. This follows recommendations on NPR’s show “The Splendid Table” and listings in national guides and other books as one of the best diners in the United States.

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Media Contacts: Charlene Insco 513/984-6107 OR Howard Mitchell 513/489-5711

Note: Reporters are welcome to take the “No Freakin’ Way” challenge.